SMS Marketing

Everything you need to know about the SMS Marketing is here. Find out useful information about our text blast service and how it can benefit your business.

What is SMS Marketing and How Does It Work?

SMS Marketing is the practice of sending out one text message to thousands of customers or leads at the same time with a single click. This made it easy to connect to your customers. There are several studies which prove that SMS has 98% open rate. Moreover, 75% of people revealed that they are glad to receive a marketing offer via SMS. This means that your blasting campaign will provide higher open and response rates than any other marketing channel.


SMS Marketing

The benefits of SMS Marketing service stretch far beyond the obvious. SMS is one of the main channels of communication with customers nowadays, so a good text blast system is a must for an experienced marketer. Besides, SMS offers countless opportunities for business growth. It is easy to organize and fast enough to reach a large number of people with one click. Bulk SMS Marketing is generally useful for sending out reminders, alerts, special offers, product launches, and new openings.

Moreover, the service facilitates communication between an organization and staff member. Finding out a suitable provider is what organizations need as soon as they decide to implement the channel. The next step is to register an account and gain access to the software.

SMS Marketing

SMS Marketing

Research shows that SMS open rates are as high as 98%, compared to 20% for email.
On average it takes only 90 seconds for someone to respond to a text, on the contrary the number is 90 minutes for an email.
It’s easier for emails to get lost in a spam folder. But with the prevalence of mobile phones and the popularity of texting, SMS cannot get lost or ignored.
So it is clear that text messages have more potential to deliver your message to the customers.

However, ignoring email marketing is not a good idea at all. In fact, a good email campaign can bring new leads or convert the existing ones to loyal customers.

Industries Which Can Benefit for SMS Marketing

A growing number of industries integrate sms marketing into their marketing campaigns. This is because the tool has various features that help companies in specific fields. Here are some industries that efficiently reap the benefits of text blast:

Educational Institutions

Text sms marketing is perfectly integrable with the communication system of Universities. The communication between educational institutions and students, their parents and staff has been simplified due to this tool. Educational institutions use it to send admission confirmations, emergency alerts and event notifications.

Food and Restaurants

Today we are dining out more than ever before. So, being aware of the best restaurant, cafe and bar offers is crucial in the planning process. The restaurant industry uses SMS marketing to send location-based deals, special events, promotion or reservation reminders.

Real Estate

SMS Marketing makes communication with prospective buyers easier, especially for real estate agents. It helps them to share property listings with clients, make appointments, send reminders, property updates, and so on.

Health Care

Missed appointments are the costly nightmares of every medical representative. It causes long waiting times, rescheduling and disruption of a planned routine. One of the main reasons for “no shows” is forgetfulness. In the event that happens, automated SMS reminders can save the situation and reduce absence rates. This is a cost-effective solution that decreases the number of patients missing their appointments up to 11%.

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